by Daniela LaFave | Sep 13, 2022 | Blogging, Marketing, SEO, SEO Resources |
Think about the last time you took a personality quiz. Maybe it was on Buzzfeed, maybe it was on Facebook, or maybe you FINALLY, once and for all, used Pottermore to figure out which Hogwarts houses you and your group chat belong to. Chances are, you not only enjoyed... 
by Daniela LaFave | Mar 10, 2021 | Blogging, Marketing, SEO |
Most every entrepreneur wants to be seen as a leader and an expert. But trying to impress people with your content gets in the way of helping them. People turn to search engines when they have questions. The goal of search content is therefore to provide people with... 
by Daniela LaFave | Dec 5, 2020 | SEO |
How to structure your homepage as a creative service provider How do you structure your homepage so people and search engines get a clear understanding of who you are and what you do? As a business, you want to sell your services. But as a creative person... 
by Daniela LaFave | Nov 22, 2020 | All, SEO |
Every online business owner wants website traffic from people who are actively seeking solutions to their problems. And if they can get that traffic for free? Even better! Search engine optimization (SEO) can deliver, but it takes time and a strategic approach. Learn... 
by Daniela LaFave | May 22, 2020 | All, SEO, SEO Resources |
Congrats! You wrote an authoritative piece of content and got it published on a domain that Google deemed worthy of a featured snippet. This is big for your brand. You should be proud. Except…that image appearing next to your words is from a competitor? Yikes.... 
by Daniela LaFave | Apr 6, 2020 | All, SEO |
I’ve had it with unreadable content that begs me to “keep reading to learn more about [shoehorned keyword]” instead of making me want to. As someone whose whole entire job it is to get content to show up in search engines, you might think I’m all about packing... 